The Mustard Shop was hired by McNabb Roick to create visuals for the Target Fashion Show during Fashion Week 2014.
Two 85 foot screens flanked the runway, creating a great mood and differentiating this event from the other shows during the week.
The Mustard Shop collaborated with McNabb Roick to extend their celestial vision for the event.
By creating audio and visual content that was projected on the roof of the very large tent, we were able to take the audience on a journey through the evening. At times you felt like you were in a forrest other times floating through space.
It was a very special evening and raised a lot of money and awareness for the SickKids Patient Amenities Fund. Thanks to the Dilawri Foundation for putting on such a great event for such a great cause. And Westbury National for their superb show services.
The Mustard Shop was hired to create an installation at the W-Hotel South Beach during Art Basel.
The event was for the Voss Water Foundation to raise money for water relief in sub Saharan Africa. Event by Jet Fuel PR.
We put a 16 foot cube in the centre of the W-Hotel pool and projected images of water and the effects that compromise it. We also worked with Ramone Serrano (Corkin Gallery Toronto) and his work that explores water and exile.
Photography: Kevin Konnyu
Video: Alexandra Bennett & Brian T. Moore
Music: Lukid (Ninja Tune)
The Mustard Shop collaborated with acclaimed photographer Edward Burtynsky and award winning film makers Jennifer Baichwal and Nick de Pencier to create WATERMARK CUBED for Nuit Blanche 2013.
Located at King and Bay in Toronto. The 20 foot cube, projected and juxtaposed, the bricks and mortar of the cities financial centre, with a dazzling array of visual imagery from the film WATERMARK which illustrated our bigger world to tens of thousands of spectators.
The Mustard Shop created an interactive immersive installation for Bonobo & Ninja Tune at the Roundhouse in London UK.
The festival was the first event to take over the entire Roundhouse entertainment complex. The Ninja Cube was the centre of the HUB with visuals synced to the musical styling of Dauwd, Lukid & Bullion.
More information about the event can be seen here:
The Mustard Shop was hired to document the retrofit of this building to Leed Gold Certification.